Adobe Unveils New DVD Authoring Application: Adobe Encore DVD
Posted Apr 1, 2003

Adobe Systems Incorporated recently announced Adobe Encore DVD, a professional DVD authoring application that extends the Adobe digital video product line. Adobe Encore DVD software lets professional videographers, DVD authors, and independent producers create sophisticated, multi-language DVDs with stunning interactive menus, multiple audio tracks, and subtitles. Adobe's latest video application combines an integrated authoring environment, a flexible design interface, and integration with Adobe Photoshop.

Adobe will debut the product during its keynote Super Session at the National Association of Broadcasters (NAB) tradeshow on Monday, April 7 in Las Vegas.

Adobe Encore DVD includes a comprehensive set of design tools and a powerful menu editor, adding a new level of creativity to the DVD authoring process. The integration between Adobe Encore DVD and Photoshop allows users to edit menus without flattening or re-rendering Photoshop files that make up the menu backgrounds for the majority of professionally-produced DVDs. Changes are instantaneous, easily reversible, and save hours of production time. The sophisticated menu designer also provides access to Photoshop text design tools for editing, styling, and aligning text within the project window.

Getting started with Adobe Encore DVD is straightforward with pre-designed button and menu styles that incorporate motion and still backgrounds. A simple interface within Adobe Encore DVD provides full control over navigation, allowing authors to specify playback behavior for their DVDs. A customizable library palette lets users save their favorite button and background designs for future use. In addition, Adobe Encore DVD automatically creates chapters from recognized marker points in Adobe Premiere and can import After Effects AVI files to create motion menu loops.

Using a familiar Adobe interface and project timeline, users can combine video, audio, and subtitles with up to 8 tracks of audio and 32 subtitle tracks. An efficient project management system keeps everything organized and allows users to track a project's structure, sort and find specific elements, and apply global changes to projects. Before burning a DVD, users can view their work in the integrated project preview window to check the navigational design for broken and orphaned links.

Adobe Encore DVD offers a high degree of playback compatibility with support for all recordable DVD formats including DVD-R/RW, DVD+R/RW and DVD-RAM. It also provides integrated video and audio transcoding, which automatically converts video source files to MPEG-2, audio source files to Dolby Digital, and optimizes file compression. For more control, professionals have the option to manually adjust the settings to their own specifications.

Adobe Encore DVD for Windows XP is expected to ship in the United States in the third quarter of 2003. The estimated street price is $549. Adobe Encore DVD will be available for purchase from, retail outlets, and Adobe certified resellers.